magazine's Larry Aylward and Christopher S. Gray Jr. received the top writing award the Turf and Ornamental Communicators Association (TOCA) bestows for print and electronic publishing across the entire green industry during TOCA's annual meeting held recently in Nashville, Tenn. Aylward, the magazine's editorial director, and Gray Jr., senior writer, won the 2012 Gardner Award for Superintendent magazine's Golf and Sustainability supplement, which was published in the June 2011 issue.
Aylward won six writing awards in TOCA's communications contest - more than any other green industry editor or writer. Aylward joined Superintendent
magazine in 2010 after spending 12 years at another golf industry magazine.
"The award means a lot to our magazine, but we couldn't have done this without the people who really made it happen - the sources for the stories," Aylward said. "I conducted many in-depth interviews with Superintendents and other industry people, including key people from industry companies. I gathered a massive amount of information on the subject from people who knew what they were talking about. We just functioned as the messenger in the process."
Aylward said Superintendent
magazine's aim is to present balanced stories with several sources, which is the foundation of strong journalism. "We want this magazine to be about our readers, not us," he added.
"We're very pleased for this recognition," said Korry Stagnito, President & CEO of Moose River Media, publisher of Superintendent
magazine. "Our entire staff has worked tirelessly to create a forward-thinking publication, and these awards help validate their efforts."
magazine is America's fastest-growing publication serving the golf course maintenance industry. It leads all publications in advertising growth and market share gains through April 2012 issues according to IMS, an advertising tracking firm.